English for Specific Purposes in the Industry of Tourism

Erion Shehu1[1], Enkeleda Jata2, Arjan Shumeli3
1*Agricultural University of Tirana
2Agricultural University of Tirana
3Agricultural University of Tirana

 

Abstract
This article delves into the different elements with regards to the use of English for Specific Purposes (ESP) in the field of Tourism and Hospitality, its history in Albania and its practical application by its users today working in tourism. The speedy growth of tourism has had a direct sway in the English language which is the prevailing language on the international stage in the 21st century and a vital buttress to the tourism industry. The employees working in the field of tourism are cognizant of its magnitude and the importance of mastering this lingua franca in further forging ahead in their careers and ameliorating the reverberating impact of tourism in all the other sectors of the economy. As a consequence, English has become the bloodstream not just for the industry of tourism but also for the other languages by furnishing them with new terminology. This article aims to justify the need to learn English in the context of the tourism and hospitality industry as it is increasingly acting as a catalyst for economic development and job creation in Albania and around the world. The objective is to identify the need for learning ETP and implementing it in universities’ curricula. The result of the paper is to show that communication skills in ETP can greatly affect and shape the tourism sector.

Keywords Tourism, English for specific Purposes, ESP, ETP, lingua franca, hospitality
JEL Codes: Z32

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